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Before we talk about content management systems, let’s think first of all the things a website can do for you. This list is by no means complete, but it will help to break down and organize some of the functions of a website:

  • Reach a wider customer base
  • Make a good first impression
  • Tell your story
  • Build credibility
  • Qualify your prospects
  • Give directions to your business/provide contact information
  • Answer questions for you
  • Offer support services
  • Collect a mailing list
  • Sell directly to customers
  • Make money Continue reading